the Blowstyle time trial
2010 is already squeezing the days out of 2009, and if your social calendar is anything like ours, you’re sweating bullets trying to figure out where you’ll find the time to make the requisite ap- pearances at all of your holiday events. Not to worry, PETERMARK’s got your back! While we haven’t figured out how to fit more hours into the day, we do have an idea that can save you some time – one which happens to include you having gorgeous, immaculately styled hair!
Ladies and gentlemen, I would like to take this opportunity to introduce you to The Blowstyle! Yes, it’s that simple. The transformation of the hair as a result of a properly executed blow-dry can range from fabulous to outright astonishing. If you keep it from getting wet, a good blowstyle can leave your hair looking amazing for at least three days. Stop in the salon on Thursday after- noon for a thirty-minute blowout, and your hair’s good to go for all of your weekend parties, din- ners, and photo opportunities! What better way to free up some of your holiday time? Why be stuck in the family bathroom, fighting heat stroke from your blow dryer in a wind tunnel, when you could be relaxing stress-free getting your hair blown out at PETERMARK while chatting about the latest celebrity gossip?
Additionally, a blowstyle is a great way to interview a new salon, and it’s a noncommittal way to feel out a potential new stylist and what suggestions they might have for giving your hair the best look. Which brings me to the perfect holiday gift for a friend or loved one who you suspect could use a little style advice – the blowstyle gift card. Where a gift certificate for a haircut could easily be interpreted as “I hate your hair the way it is now,” the gift of a blowstyle simply says, “You deserve to be pampered.” And if you really want to score some points, why not throw in a scalp conditioning treatment? It just so happens that PETERMARK has the latest in scalp-nourishing oil ceremonies from Shu Uemura – and of course, nobody else in Delray carries Shu’s elite line of hair care and styling products.
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